fā

发（發）

lì

力

The athlete began to exert force when they were 400 meters from the finish line.

The team suddenly exerted great effort in the second half, scoring three consecutive goals.

For the new product to gain a foothold in the market, the company must put forth significant effort in marketing.

In the final sprint phase, he suddenly exerted his full power and overtook his opponent.

Now is not the time to conserve energy; we must exert our full effort.