snowball; snowballing effect
Meanings
2 senses · 7 examplesnoun
the game or action of rolling a snowball; a snowball
neutralSpecifically refers to the playful activity of rolling snow on the ground to make a growing ball of snow.
The children are happily rolling a snowball in the yard.
Before we built the snowman, we first rolled a large snowball for its body.
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Rolling snowballs is a common outdoor activity in northern winters.
verb
to snowball; to grow rapidly and cumulatively
neutralCommonly used as a metaphor in economic, social, or personal contexts to describe rapid, self-reinforcing growth, which can be positive (like profits) or negative (like debt).
This mall's development capital wasn't from loans; it relied entirely on its own snowballing growth.
His debt snowballed, growing larger and larger.
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Through word-of-mouth marketing, the company's customer base is expanding like a snowball.
Once interest is cultivated, the motivation to learn will snowball.